Survey: 54% of Women Want Skin Care to Be 'All Natural'

As the natural trend in skin care continues to rise, a recent survey has found more U.S. women consumers are checking labels to avoid certain ingredients. A "Green Beauty Barometer" survey, which was conducted online in June among over 1,000 U.S. women aged 18 years old and older, revealed nearly six in ten U.S. adult women (59%) read beauty product ingredient labels prior to purchase, while nearly 40% intend to increase their spend for all-natural beauty products. Of those surveyed, 54% of women claimed it is important their skin care product purchases are all natural. Survey highlights included: • When asked to identify which ingredients consumers look for on beauty labels that would deter

The Power of Product Sampling

Promoting skin care products can be very challenging – there are so many lines to choose from in today’s oversaturated marketplace. Using free samples to promote products has been shown to boost sales tremendously and can be an easy way for you to educate your clients in the process. There’s usually hesitation around giving away free samples. There’s the expense, for one thing, and often the fear that the client will take the free product and then not purchase. Samples vs. discounting Surveys by the Product Sampling Council showed an amazing 92% of consumers said they would be a new product if they liked it after trying a sample. Other studies have shown that shoppers who received freebie

Shedding Some Light on Pigmentation

Pigmentary disorders are among the most common complaints of clients seeking skin care. Hyperpig­mentation is an important condition that requires the expertise and understanding of an esthetician. It affects many Caucasians, African-Americans, Hispanics and Asians. The goal of an esthetic pigment treatment is to correct and further prevent hyperpig­mentation. Melanin and Melanocytes Melanin is a complex molecule responsible for the pigment in the skin, hair and eyes. The content of melanin within keratinocytes determines skin color, with deeply pigmented skin having the highest content of epidermal melanin. This molecule protects by reducing the penetration of UV rays into the skin and subs

10 Non-Hype Ingredients That Target Skin Problems

Vitamin A (Retinol): Helps skin cells create better, healthier skin cells while increasing the amount of skin-support substances and has been shown to increase the skin's collagen production and glycosaminoglycans content, resulting in firmer skin with an improved texture and enhanced barrier function. (Our Vitamin A Serum contains plant based retinol for less irritation.) Antioxidants - Vitamin C, Pomegranate, Green Tea Vitamin C has been shown to increase collagen production (including dermal collagen, which is significant for wrinkle reduction), reduce the appearance of skin discolorations, strengthen skin's barrier response, enhance skin repair process, reduce inflammation and help skin

The Magic of Evening Primrose Oil

When I was little my mother would take me into her garden as dusk folded into the evening to see her fragrant evening primrose flowers open and bloom. When most other flowers were asleep, the Evening Primrose awoke – a botanical night owl that most people didn’t get to see. Herbal wisdom claims this is the reason evening primrose is such a good skincare match for mature skin, helping it to blossom and flourish in the approaching evening of life, within the natural aging process. Highly prized by Native Americans who called it “Sun drop”, evening primrose was used to treat and heal a variety of internal and external health conditions from bruises and wounds to dry skin, skin rashes and hair

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