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Skin care masks are everywhere. You can mask almost your entire body, from hair to feet. There is a mask for under the eyes, the neck, hands, and forehead.

Summer skin services are in–but which should you add to your esthetician service menu before sunny season is over?

In such a competitive landscape, it is imperative that skin care professionals - especially newly licensed ones - set themselves apart from others by creat­ing their own distinct style and treatment offerings.

Have you ever thought about how saying “thanks” can affect patient/client retention?

Sanitation procedures have always been essential in the spa industry, and this post highlights the importance of not only educating staff but in communicating sanitation efforts to clients.

Looking for glass skin tips to share with your clients?

In the beauty world where trends change overnight, skincare pros have a unique challenge-how to build lasting relationships with clients

The beauty industry is very competitive. Online reviews have become a powerful way to stand out.

In the world of esthetics, many clients strive for a naturally hydrated and refreshed look.

Client complaints can really knock you off your mark. The way in which you respond is paramount.

how to ensure your spa is a safe environment where all are respected and courteous to each other.

tips to help you enhance your client experience and achieve greater success.

In the world of esthetics, effective and client-centered communication is the cornerstone of building trust and credibility with your client

Summer is the season of skin damage. Estheticians need to help clients be aware and remedy these.

This week's post reminds us to take care of and empower ourselves in order to show up as the best we can be for our clients.