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Swiss Skin Care
Jan 104 min read
Unlocking Client Loyalty: Mastering the Art of Personalized Consultations
In the beauty world where trends change overnight, skincare pros have a unique challenge-how to build lasting relationships with clients


Swiss Skin Care
Jan 23 min read
Unleash Your Inner Glow: 8 Proven Secrets for Esthetician Success in 2025
As 2025 approaches, it’s more important than ever to have the right skills and insights to ensure your esthetician business thrives.


Swiss Skin Care
Dec 27, 20242 min read
10 Ways to Ask For & Use Reviews (Let Your Clients Spread the Word for You)
The beauty industry is very competitive. Online reviews have become a powerful way to stand out.


Swiss Skin Care
Dec 13, 20244 min read
The 4 Social Media Habits of Successful Estheticians
Social media is such a powerful place to be as an esthetician. It's where you can connect with clients and other estheticians.
Swiss Skin Care
Dec 6, 20243 min read
Navigating the Lull: Strategies for Esthetic Entrepreneurs During Slow Times
As an esthetician, you thrive on helping clients feel and look their best. Slow periods can be challenging

Swiss Skin Care
Nov 22, 20243 min read
Elevate Your Esthetician Skills: The Power of Retail Marketing and Sales in the Beauty Industry
Understanding the importance of retail marketing and and sales can take your esthetics career to new heights.


Swiss Skin Care
Nov 15, 20244 min read
Why Your Business Should Have No-Show Fees
As a beauty pro, your time is valuable. In most cases, you are only making money if you have a client in your salon or spa.


Swiss Skin Care
Nov 8, 20245 min read
8 Extra Touches For the Holidays
The holiday season is a time of heightened excitement when our clients are eager to look their best.


Swiss Skin Care
Oct 25, 20243 min read
What Skincare Business Owners Need to Know for 2025
f you want your business to thrive in 2025, there are a few things you need to know.


Swiss Skin Care
Oct 19, 20243 min read
Understanding Your Client: The Key to Success as an Esthetician
In the fast-paced world of esthetics, one truth remains paramount: understanding your client is the cornerstone of a successful practice.

Swiss Skin Care
Sep 6, 20243 min read
The Solo Esthetician: Building a Back Bar for Your Business - What to Consider
As an Esthetician, one of the most essential aspects of your practice is the Back Bar—the collection of products you use for treatments


Swiss Skin Care
Aug 30, 20245 min read
10 Steps to Handle Client Complaints Mindfully
Client complaints can really knock you off your mark. The way in which you respond is paramount.


Swiss Skin Care
Aug 23, 20243 min read
Best Practices for Handling Upset Clients
how to ensure your spa is a safe environment where all are respected and courteous to each other.


Swiss Skin Care
Aug 9, 20243 min read
10 Tips For Estheticians to Elevate Their Client Experience
tips to help you enhance your client experience and achieve greater success.


Swiss Skin Care
Aug 2, 20246 min read
7 Phrases That Can Unintentionally Undermine Your Credibility
In the world of esthetics, effective and client-centered communication is the cornerstone of building trust and credibility with your client


Swiss Skin Care
Jul 26, 20244 min read
6 Damaging Summer Skin Mistakes
Summer is the season of skin damage. Estheticians need to help clients be aware and remedy these.


Swiss Skin Care
Jul 12, 20245 min read
Resume Tips Every Beauty Pro Needs to Know
A resume is an absolute necessity in the beauty industry.

Swiss Skin Care
Jun 28, 20244 min read
What Light Therapy Can Do for Your Business
it’s likely you’ve heard this buzzword in the past few years-light therapy. But what is light therapy and how could it benefit your business
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