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Have you ever thought about how saying “thanks” can affect patient/client retention?

Sanitation procedures have always been essential in the spa industry, and this post highlights the importance of not only educating staff but in communicating sanitation efforts to clients.

Good news esty pros! The spa industry is on the rise in annual revenue, locations, visitors, revenue per visit and employment

Struggling to fill your appointment book this Valentine’s Day? Don’t panic! It’s not too late to turn things around.

In the beauty world where trends change overnight, skincare pros have a unique challenge-how to build lasting relationships with clients

As 2025 approaches, it’s more important than ever to have the right skills and insights to ensure your esthetician business thrives.

During the holidays, estheticians often find themselves immersed in a whirlwind of appointments, striving to help clients look their best

As an esthetician, you thrive on helping clients feel and look their best. Slow periods can be challenging

In a world that often feels like it’s moving at breakneck speed, the Italian concept of dolce far niente offers a welcome respite.

As a beauty pro, your time is valuable. In most cases, you are only making money if you have a client in your salon or spa.

f you want your business to thrive in 2025, there are a few things you need to know.

In the fast-paced world of esthetics, one truth remains paramount: understanding your client is the cornerstone of a successful practice.

On October 15th we shine the spotlight on the skincare professionals who keep us looking our best.

As an Esthetician, one of the most essential aspects of your practice is the Back Bar—the collection of products you use for treatments

A resume is an absolute necessity in the beauty industry.

As skincare professionals, the ability to tailor treatments to individual client needs is a true art form

This week's post reminds us to take care of and empower ourselves in order to show up as the best we can be for our clients.