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Congratulations! You’ve graduated, you’ve passed your state exams and you’re licensed and ready to rock! Whether you’re planning on going...

In a previous blog post we discussed some things that make for a great spa menu. We think you'll agree that your treatment menu is more...

In recent years, the esthetic industry has shifted from a focus on purely pampering services to treatments that are results and wellness...

There is no doubt that your ability to persist is critical to your spa business success. It’s a core marketing topic that pops up again...

Emotions and thoughts are all energy. We recognize the influence of energy on our lives – the careers we choose, our lifestyle and our...

The following article is from the March edition of Skin Inc. and written by DeeDee Crossett, founder and owner of the San Francisco...

There’s a lot of talk out there these days about heart centered business - love-based marketing, soul-inspired entrepreneurship, and...

We’re about halfway through the year. There’s still a bit of summer left. We think it’s the perfect time to remember to congratulate...

Without consistent, proper care, poor skin function leads to advanced toxicity which can show up as breakouts, rashes, irritation, flaky...

Part of your education as an esthetician is learning how to market your business. It’s not enough to be good at what you do – your unique...

In an age where social media is the king cat, if you’re ignoring using email as part of your marketing strategy you may be leaving...

The skin around the eyes is ten times thinner than facial skin. With age and lifestyle habits, the skin loses its elasticity and becomes...